NFL football, the most popular sport in the United States, is set to begin in just a few short months. The 2014 NFL season will begin with preseason games starting on August 3rd and will kick off the regular season on September 4th. The Seattle Seahawks will try to become the first team since the New England Patriots in 2004 and 2005 to win back-to-back Super Bowl titles. Among the 31 teams who will try to prevent them from doing so are the local New York Giants and New York Jets. The Giants will look to make up for a disappointing season in which they finished 7-9, their first losing season since 2004. The Jets are in a rebuilding phase and were not expected to do well last season, but finished an impressive 8-8, a mark in which they will look to build upon this year.
NFL football typically receives higher ratings than any other sport in the United States, and with two local teams, the New York area is as passionate about the sport as anywhere in the country. Local law firms will have the opportunity to connect with the large viewing audience through television advertising spots from Cablevision.