John C. Zaher
John Zaher earned a Bachelor of Arts in Political Science and History from the State University of New York at Stony Brook, then worked for the Republican National Committee and as a staff member on Rick Lazio’s campaign for U.S. Congress. In 1993, John joined Congressman Lazio’s staff as a Special Assistant.
In August 1994, he joined TCI Cable of Brookhaven (later Cablevision of Brookhaven) as its Community Affairs Manager and later as Franchise/Government Relations Manager, earning numerous honors from the New York Cable Television Association for public service programs.
John graduated from Touro Law Center’s evening Juris Doctorate program cum laude. His graduating paper, “Exploring Councilmanic Districts for Long Island’s Towns,” was published by the Suffolk Law Journal. He was admitted to the New York State Bar in January 1999. John served as Press Secretary in the Suffolk County District Attorney’s Office beginning in 1999 and for the Nassau County Executive in 2001.
In addition to his law degree, John holds a Master’s in Political Science/Public Policy from the State University of New York at Stony Brook in December 2000. He teaches Political Science and History at Suffolk and Nassau Community Colleges.
John formed The Public Relations and Marketing Group in January 2002. The firm provides integrated services to attorneys and other professionals, governmental entities, non-profit organizations, retailers, restaurants, destinations, other corporations and political candidates. The firm launched PR4Lawyers, a division of the company, in 2012.
Brad Swezey is a veteran Air Force officer from West Islip, New York. He has experience at the local, national and international levels in public relations and marketing.
He has served in a variety of positions inside and outside of the federal government, including positions at the U.S. Food and Drug Administration, U.S. Strategic Command, Air Force Space Command, the National Guard Bureau, the President of the United States Air Force Wing, and the Air Force’s (Now Space Force) premier space launch wing at Cape Canaveral and Patrick Air Force Base, where he was the Director of Public Affairs for this organization of more than 14,000 people and an annual economic impact of $1.18 billion. He also served as the General Manager of BLilley Productions, where he was responsible for the operations of some of the largest air shows in the country (400,000+ attendees), including Ft. Lauderdale, and Melbourne, Florida, and Ocean City, Maryland.
After leaving government service, he has been helping small businesses integrate their marketing and public relations for maximum results since 2013.
Brad graduated from the United States Air Force Academy with academic honors in 1992, attended Georgetown University Law Center, and holds a Master’s of Science degree from Air University.
In addition to his work, Brad has served as an appointee to the Governor of Florida’s Cape Canaveral Hospital board, the Executive Director of the National Guard Association of Colorado, and the Executive Director of the Air, Sea and Space Foundation.
He also has written a regular column on small business marketing for one of the largest newspapers in Florida, Florida Today.
Kristie has a bachelor’s degree in Public Relations and Digital Marketing from the University of Wisconsin-Whitewater. As an Assistant Account Executive, Kristie assists her clients in growing their marketing and public relations efforts. With past and current experiences in digital advertising, social media management, and content creation, Kristie relays her professional advice to her clients.
Emily earned her Bachelor’s degree in Communications from Adelphi University and graduated from the honors program summa cum laude. As an Assistant Account Executive, Emily helps her clients expand their customer outreach and grow their company’s visibility through social media management, digital advertising and email marketing. Emily joined the PRMG team in September 2020 and since then has been dedicated to her client’s success.
Assistant Account Executive and Legal Content Writer
phone 631.207.1057 ext. 101
Brian Kotkin is a native Long Islander who loves his family and his pets. He graduated from Bard College with a B.A. in Political Studies, and received a J.D. from the Maurice A. Deane Law School at Hofstra University. He is formally admitted to the New York State Bar, and is the founder of Legally Literate LLC, a startup dedicated to helping regular people understand the law. He has also been involved in numerous political campaigns, and remains deeply involved in his community.
Public Relations Director
Hank Russell earned his Bachelor of Arts in Mass Communication from St. Bonaventure University. He has more than 15 years’ experience as a writer, editor and proofreader. His first job was sports editor of The Long-Islander. In 1991, he was named Suffolk County Wrestling Coaches Association Newspaperman of the Year.
He joined Volt Information Sciences as a proofreader in 1993. In July 1994, he earned Volt’s “Catch of the Month” award. He spent the first three years as a proofreader and two years as a trafficker. He also spent another year as a proofreader and copy editor for Wilen Business Media.
Between 2000 and 2006, Hank worked for a series of magazines as an assistant, associate and managing editor. He has also freelanced for numerous scientific and medical imaging magazines, and, in 2008, was a contributing writer and poetry editor for The North Atlantic Review. Before joining PRMG, Hank was a political reporter for Suffolk Life.
As a graduate of Farmingdale State College, Laura Gottfried holds a Bachelor’s degree in Visual Communications. Highly skilled in the Adobe Creative Suite, she has been designing professionally since 2005. Laura produces much of our web design, print advertising and brand identity graphics. She is also experienced with TV graphics and storyboarding. Additionally, Laura holds her Master’s Degree in Early Childhood Education from Dowling College.
Formerly an intern, Francine Tongol joined PRMG through a school-sponsored Corporate Raiders program. After several months of experience, she is now employed as the company’s Marketing Assistant. Her responsibilities encompass several aspects of programming, including updates to email blasts, e-newsletters, and websites, using HTML, CSS, and WordPress.
Video Production Coordinator
Ben Seligson earned a Bachelor of Arts degree in Broadcasting/Mass Communications and Cinema/Screen Studies from the State University of New York at Oswego, where he graduated cum laude. Soon after graduating in December 2020, he joined PRMG. Ben is a freelance photographer and videographer with a passion for landscape, automotive and sunset photography. His passion for storytelling is what motivates his creativity. While in college, he worked on many short films, which he submitted for consideration to short film festivals. His works have garnered awards for Best Screenplay and overall Best in Competition.
Rori Sutkowski earned her Bachelor’s degree in Advertising from the University of Alabama with a double minor in Computer Science and Art, with a focus on graphic design. As Marketing Assistant, Rori focuses on PRMG’s internal marketing. Her responsibilities include developing email communications, social media graphics, website updates, programming and video editing. Rori is one of our newest members at PRMG and brings much creative drive to her role on the team.
Video Production Consultant
Terence Dollard is a ten-year veteran of television production. In that time, he has worked in all phases of production and in many genres. Terence has produced and directed a dramatic feature, numerous commercials, music videos, documentaries and an awards show.
Combining real-world experience with a strong visual style, Terence offers clients variety, professionalism and quality in their video projects.
In 2000, Terence earned his Master’s of Fine Arts degree in Television Production, and his Master’s thesis, “Set List,” an hour-long dramatic feature, won the Graduate Production Award from Brooklyn College.
Since joining PRMG, Terence has concentrated on documentaries, commercials, and satisfying the needs of PRMG’s clients.
Web Development Director
As a graduate of Stony Brook University’s Computer Science program, Hannah Perez is a skilled website designer and developer specializing in HTML, CSS, PHP, WordPress and Drupal. Being detail-oriented, she ensures each website is programmed using the latest industry standards with attention to responsive layout and optimization for search engines.
Web Development Consultant
phone 631.207.1057 ext. 111
Web Development Consultant
Steve Gerbino graduated with a degree in business administration from Nassau Community College and a degree in Computer Programming and Information Systems from Farmingdale State College. He is experienced in web development, Linux server administration, networking, database administration, IT, and content management software.