How to Market Yourself Using LinkedIn

LinkedIn is a great way to showcase your professional brand and identity as well as your accomplishments. Not only can your profile reflect your resume, but it can also inform your network of the work you are doing. Utilize LinkedIn to network with people in your field of work, draw potential clientele to your business, […]

How Design & User Experience Affects a Law Firm Website

NY website design for lawyers and law firms

What makes a law firm site successful? Most will say it’s optimization, some will say design, and a few will say usability. The answer is all three. Individuals are often shocked to learn that both design and usability play a substantial role in how a website ranks on search engines. When designing a website for […]

Bringing Traffic to Your Website: On-page, On-site, and Off-site Optimization Strategies

These days, it’s not enough to have a beautiful, user-friendly website. It’s also important to consider the site’s existence on, and interaction with, search engines. Search engine optimization is one of the best ways to initiate and funnel traffic to your website, and a well-performing website utilizes the right combination of on-page, on-site and […]