Top 5 Reasons Attorneys Should Blog

1.) Search Engines Love Content

If you want search engines to pay attention to your site, the more quality content, the better. Moz.com — a leading resource on effective search engine optimization (SEO) — consistently found that content quality and quantity are among the highest determinants of search engine rankings.

There’s no real mystery as […]

7 Ways to Deal With an Unresponsive Client

By Angela Kambarian, President of Essential Communications (http://www.kambarian.com)

How do you deal with an unresponsive client? As you know, an overwhelming majority of business professionals encounter this problem, at least every now and then.

Let’s say you have an interesting idea for an upcoming project, or there is an urgent piece of information that […]

Blogging Best Practices for Attorneys

Most attorneys include a blog on their website as a great way to entice current and prospective clients to visit your website and to read what you have to say. In order to make your firm’s blog as successful as possible, it is important to understand a few key best practices so you can […]

Where Should a Law Firm Spend Its Marketing Money

Marketing is essential for the growth of any law firm. Even if your attorneys have impeccable reputations, without sufficient exposure, potential clients may never be aware of what your firm has to offer. Unfortunately, many small firms and solo practitioners do not have a large budget to spend on comprehensive marketing campaigns. Costly forms […]